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Archived Mastermind Webinars

If you missed the last call, or want to see calls from the past - you are in the right place. Recordings are posted as quickly as we can get them up. There are 2 ways to watch - in your web browser, or downloading them to your computer. Either way, the content is awesome!

Click on the title below to view or download each tutorial.

Recorded Mastermind Webinars

06/23/2011

Infusionsoft has some really powerful marketing automation functionality, but it also has quite a few features that will help to make your life easier. On this call, Jordan will cover the basics of how you can leverage Infusionsoft to automate the workflow from the manual repetitive tasks you do every day.

06/16/2011

What do all five of these things have in common? When setup correctly, they can all be powerful tools that you can leverage to increase lead flow, foster better relationships with your customers and grow your income. On this webinar Jordan will explain how to setup a few different tools to update your Wordpress blog, send a tweet on Twitter and update your status on Facebook with every broadcast email you send out. He guarantees you've never seen anything like this on a webinar before.

06/02/2011

Seeing what other Infusionsoft customers are doing is a great way to get ideas for new things you can use Infusionsoft for. On this weeks webinar, Mike Bast - the brains behind Infusionsoft's new video library, will share with you some of the cool things that some of our most successful users are doing. Mike is going to peel the curtains back and reveal some of the simple things you can do to step up your lead flow, increase conversions, and explode your sales.

05/26/2011

On this call Infusionsoft's Tyler Garns will present some of the advanced tricks Infusionsoft uses to track leadsources. You'll learn how to get data from Google Analytics into your lead capture process, how to analyze performance on leadsources, and how to make sure you aren't wasting money on non-performing leadsources. Plus, Tyler's got a little special gift for you. Don't miss it!

05/19/2011

Facebook recently released a few new tools that will make your marketing efforts amazing. For the next 2 weeks we'll be going through a few of the really cool things you can do when you integrate Infusionsoft and Facebook. The best news is that anyone can do it. In the second webinar of the series, Jordan will show you how to leverage Facebook to sell your products and services online using the e-commerce capabilities in Infusionsoft. He'll also show you how to encourage your new customers to brag about their purchase to all their friends. You won't want to miss this one!

05/12/2011

Facebook recently released a few new tools that will make your marketing efforts amazing. For the next 2 weeks we'll be going through a few of the really cool things you can do when you integrate Infusionsoft and Facebook. The best news is that anyone can do it. In the first webinar of the series, Jordan will show you how to increase the "Likes" on your Facebook page. He'll also show you how to turn those "Likes" into Contacts inside Infusionsoft. You won't want to miss this one!

05/05/2011

Are your emails getting to the Inbox? On this call Jordan will explain how to increase your Inbox rate and how to get your emails opened. In non techie terms, he'll talk about how emails are sent and received, the 2 places where emails get hung up, and the amazing job that the Infusionsoft team is doing to make sure your emails get delivered.

04/28/2011

Are your emails getting read? Do your sales pages need a bit of polish? On this call Infusionsoft's copywriter Matt Peterson will guide you through the process of evaluating your copy - and give you some ideas on how to make your copy amazing. Matt will share with you a few of the tricks he's learned in his years of copywriting experience, and he's even going to review some of your copy live on the air. This is a must see webinar!

04/21/2011

How many leads does your Facebook page produce? How many sales came from your last tweet? Which AdWords ad is working the best? On this week's Mastermind Webinar, Jordan will show you how you can track and analyze results from the different ads you have out on the Internet. You'll learn how to leverage the Affiliate Tracking in Infusionsoft to keep track of conversion rates, opt-ins, and total sales for each of your ads.

04/14/2011

Are you currently running a referral program? On this call Dee will teach you how to expand your marketing reach through partners. You'll also learn to use the Infusionsoft affiliate module to automatically enroll, equip and attract affiliate partners. This call is part 2 of a 2 part series.

04/07/2011

One of the hottest new trends in Internet Marketing is a concept known as "Retargeting". On this call Jordan will show you how you can inexpensively stay in front of site visitors that leave without opting in. He'll also show you how you can get access to some of the most expensive ad networks - without the high price tag.

03/31/2011

Are you currently running a referral program? On this call Dee will teach you how to expand your marketing reach through partners. You'll also learn to use the Infusionsoft affiliate module to automatically enroll, equip and attract affiliate partners. This call is part 1 of a 2 part series.

03/17/2011

We are just about finished releasing the newest version of Infusionsoft to all of our customers - and let me tell you there are some cool things happening in the application. On this call we'll talk about the new features, how they work, and how to use them. Like always, Jordan is dying to show you new cool ways to use these powerful new features.

03/10/2011

On last weeks call we showed you how to create videos for your marketing mix. On this weeks call we'll show you how to use those videos to drive traffic to your website, increase your search engine rankings, and to turn viewers into prospects.

03/03/2011

With sites like YouTube and Vimeo, publishing a video to the Internet has never been easier. Many small businesses have taken advantage of this by creating videos to drive traffic to their sites, and to use as lead capture devices. On this call, we'll help you choose your equipment, give some tips on how to setup your shots, and show you how to edit the videos. We'll follow up this call next week with a webinar on how to turn YouTube traffic into leads.

02/24/2011

Infusionsoft's API is one of the most powerful features Infusionsoft has, but most people don't have a techie nerd on staff to be able to use it (no offense to the techie nerds that use the API). On this call, Jordan will share some of the secrets of using the API in conjunction with webforms to do some amazing stuff, and the best part is - he's already got the code for you. He's got some cool stuff up his sleeve - think file uploads and order forms.

02/17/2011

The deadline to apply for the Infusionsoft Ultimate Marketer is fast approaching. On this week's webinar we will be joined by the 2010 Infusionsoft Ultimate Marketer, Bob Britton. Bob will share with us what it means to be the Ultimate Marketer, and a few things he's learned over the past year. He will also be available during the Question and Answer session at the end of the call. If you've ever wanted to know what the best of the best are doing with Infusionsoft, you need to be on this call.

02/10/2011

During the webinar, you’ll learn how InfusionWP’s integration of Infusionsoft and Wordpress allows you to create a customer support site with upsell offers, support resources, and product documentation (ideal for retailers); share educational content in a one-to-many environment (ideal for coaches and consultants); and create a subscription-based membership site (ideal for information marketers).

02/03/2011

A great way to test the effectiveness of a marketing campaign is to split test it. In this webinar Jordan will show you how to use a combination of Conditional Actions and Followup sequences to split test your next marketing campaign. The best part is, you only need to set it up once and it can be used any time you'd like it to.

01/27/2011

Are your emails getting read? Do your sales pages need a bit of polish? On this call Infusionsoft's copywriter Matt Peterson will guide you through the process of evaluating your copy - and give you some ideas on how to make your copy amazing. Matt will share with you a few of the tricks he's learned in his years of copywriting experience, and he's even going to review some of your copy live on the air. This is a must see webinar!

01/20/2011

Do you need a good lead capture device on your website? Have you struggled with developing the copy for an email campaign? On this weeks webinar Jordan will introduce a new tool made exclusively for Infusionsoft customers called the Email Series Wizard. He'll walk you step-by-step through the process of Brainstorming a topic, writing the copy, and then tie it all together with a follow up sequence and a webform. This is a call you won't want to miss!

01/13/2011

Have you taken a step back and taken a look at your customer lifecycle? Having the big picture overview of the process your prospects and customers go through can help you find the opportunities and successes in your customer lifecycle. On this call Jordan will help you visualize that process, and give you new ways to find opportunities for improvement.

01/06/2011

Recently Jordan set out to create an amazing shopping cart skin as an example for some new training material. He came up with something amazing, and he learned a few things along the way. Join us on the call this week to find out what he learned.

12/30/2010

Identity thieves want your customer’s information and won’t miss a beat to get it. Joseph Manna shares several solid tips you can take to the bank on how to secure your business from criminals who want your data.

12/16/2010

With Infusionsoft, you probably know how to send Email Marketing 2.0 broadcasts. Infusionsoft is a fantastic solution to welcome new customers into your business when they buy – effectively increasing retention and customer satisfaction. Jordan Hatch will share how you can build a tailored campaign for new customers with Infusionsoft.

12/09/2010

Add a little tracking, mix in a bit of clever copy and a dash of SEO, right? Jordan Hatch shares five key ingredients to a successful, high-performing landing page. These pages will help you drive qualified traffic into your business. He’ll also explain some ideas on how you can use a landing page for your business even if you’ve never used one before.

12/02/2010

Holidays are just around the corner. Jordan Hatch will share some clever ideas on how you can follow-up with your prospects and customers and inform them of your holiday sales (or simply a thank you for their business). This is sure to help you spring into strong business into the New Year.

11/18/2010

Personalized websites convert leads better -- but did you know you could create one without much sweat? Jordan Hatch will guide you along the way to building a landing page that is personalized for your prospects and customers with some of the web’s hottest, free technology.

11/11/2010

Does your site not rank well in search engines? Instead of being disappointed, do something about it! Joseph Manna shares the top ten ways to increase your business’ presence on the web. You’ll leave feeling motivated and empowered to control where your business shows up on search.

11/04/2010

There are billions of websites out there, how will your website make the cut with prospects. Have your site reviewed free and learn several tactics you can implement to improve your website visibility and increase conversions on your site. Learn how to capture more leads and effortlessly increase usability of your website.

10/28/2010

You’ve asked for it and here it is. WordPress is the most popular platforms to operate your website on. Jordan will go beyond the basics and share inside techniques so you can do more with WordPress than blogging. Discover some of the hottest plugins and tweaks you can make to rock WordPress for your small business.

10/21/2010

Your Average Lifetime Customer Value is one of the most important metrics to track in your business. However, most small business owners don't pay any attention to it. On this webinar, Jordan will show you how you can start keeping track of this metric, and he'll give you 3 proven strategies to drastically improve it.

10/14/2010

Cash is king with small businesses, and that pesky Accounts Receivable Account is driving you crazy! Join us on this week's Mastermind Call where Jordan and special guest Kyle Leavitt with Infused Systems will show you how to automate that important aspect of your business. Believe us, it will save you a ton of time - and a ton of headaches!

10/06/2010

Is your website as effective as it can be? Do you wish someone would give you unbiased feedback on your site? On this call Jordan has hand picked a few Infusionsoft customer's websites (with their permission of course) to review live on the air. On the call, Jordan will tactfully point out the things they are doing right, and some things they can be doing better. This is definitely a call you won't want to miss!

09/30/2010

Is there something you would love to pick our brain(s) about? Is there something that would be really awesome to automate using Infusionsoft? Would your life be easier if you could just take care of that one pesky thing? This is your chance for a full hour worth of access to our Infusionsoft Guru - Jordan Hatch. Bring your questions and he will answer them.

09/23/2010

You know social media isn’t going away any time soon and neither is email marketing. Joseph Manna, Infusionsoft’s own social media manager, will share several sure-fire tactics you can apply to boost your email marketing strategy with social media. His several years of expertise, trial-and-error and successes are all reasons why you need to attend this webinar where you’ll discover many examples of how social media and email marketing can blend to deliver great results. Make sure you stick around for the Q&A session at the end!

09/16/2010

Email marketing is one of the best ways to stay in touch with your prospects and customers. When executed correctly it is the best thing to happen to a small business' marketing strategy. If not properly executed though, it can be devastating. On this Mastermind Call, you will learn how to follow best practices with your Email Marketing strategy from our internal Email Systems team.

09/09/2010

For the last year and a half, Jordan has run these Mastermind Calls using a combination of Infusionsoft and GoToMeeting. With hundreds of successful calls under his belt, he's learned a thing or two about how to setup your meetings, and how to leverage the power of Infusionsoft to make your next webinar your most attended webinar.

09/02/2010

Let's face it - getting a graphic designer to create your email templates can get really expensive. On this webinar Jordan will show you how anyone can create a beautiful email - without having to hire an expensive graphic designer. Jordan will show you how to pick your colors, and some really cool tricks with the layout of your emails.

08/26/2010

There are five powerful ways to sell online using Infusionsoft. Three of the ways involve the Infusionsoft Storefront and Shopping Cart. On this call, Jordan will show you the tips and tricks on how to customize the shopping cart to match your website. You'll learn three powerful techniques you do now to get the most from your online Shopping Cart with Infusionsoft.

08/19/2010

There are lots of Content Management Systems out there, but WordPress tends to be the most simple to use and learn. On this call Jordan will show you how to setup and configure a WordPress site - including how to use it with your Infusionsoft account.

08/12/2010

Once you have everything setup to sell stuff online using Infusionsoft, it's time to make it rain by setting up an affiliate program. On this call Jordan will show you how to get it all setup, and how to make it work for you.

08/05/2010

There's a lot of cool data that you can get from using Google Analytics, sometimes it can be too much though. On this call, Jordan will help you focus in on the stats that actually matter. By the end of this call, you will be able to understand what you are looking at in your Google Analytics account, be able to analyze the strengths and weaknesses of your website traffic, and make the appropriate decisions based on your analysis.

07/29/2010

Do you do webinars, live events, teleseminars, in-house training, or even wedding receptions? Using social media combined with the power of Infusionsoft will help to drastically increase the attendance at your next event. Jordan has helped promote hundreds of events using Infusionsoft. Check out this Mastermind Call to see how he's going to promote his big day.

07/22/2010

A couple of weeks ago, Infusionsoft released a new feature that allows you to customize your invoices. On this webinar we will show you exactly how to do that, and give you some tips and tricks to make your invoices selling machines.

07/15/2010

Once you get past the basics of what an Action Set can do, you can get a little gangster with Conditional Action Sets. It's a basic concept, but there are a lot of ways you can go with this (literally). On this call Jordan will show you how to set them up, and a few cool ideas on how to use them.

07/08/2010

Direct mail campaigns often end up with mixed results. Often times, small business owners avoid them all together because of bad past experiences. On this Mastermind call, we will discuss how to leverage your website in conjunction with a direct mail campaign to see amazing results.

06/24/2010

There are 3 things that every Infusionsoft user needs to know about the automation inside Infusionsoft. Find out what they are on the webinar...

06/17/2010

We've built the uber-cool email creation tool. Check out this webinar to see what it can do...

06/10/2010

Want to learn a really cool and easy way to generate new leads? I've got just the thing for you...

06/03/2010

Infusionsoft is pretty dang cool. I'm going to give you some high level business insight into why...

06/01/2010

Join special guest Tyler Garns on a journey thru the framework for writing good copy. See if you can figure out why the river is yellow...

06/01/2010

I recently shopped for and bought LASIK - and I documented my buying process. Check this Mastermind Call out to see some insights into that process. I guarantee you will find some things you can do to make it easier for people to give you money...

05/27/2010

Learn the basics of how the Infusionsoft API works, and some cool things it can do.

05/13/2010

Learn some of the secret Infusionsoft Ninja Tricks that Jordan has learned over the past few years...

04/22/2010

Do your webforms stick out like a sore thumb? I've got some cool things you can do to make your webforms fit with the rest of your site...

04/15/2010

Want to see an easy way to find a specific person in Infusionsoft? How about a specific targeted list for your next Email Marketing 2.0 broadcast? Check out this Mastermind Call...

03/04/2010

Learn how to easily make your Order Forms look good using some simple HTML and CSS

03/04/2010

Want to know how to control the link that shows up at the bottom of all of your emails? Check out this Mastermind Call...

02/25/2010

Want to make sure your emails don't end up in the Spam Folder? I've got some secret tricks for you...

02/18/2010

There are lots of ways to schedule steps in a Follow Up Sequence - this Mastermind Call shows you which options to use and how...

02/18/2010

This topic got such good feedback, we decided to do it twice. Learn the secrets of how to schedule steps in a follow up sequence.

02/11/2010

Learn the secrets of having an online presence in the world of Social Media with Infusionsoft's Social Media Guru Joe Manna

01/28/2010

Learn how to easily create beautiful HTML emails

01/28/2010

Learn some basic HTML tricks to be able to create a pretty dang good looking email...

01/21/2010

Learn basic HTML and how to use it.

01/07/2010

Learn how to collect all of that cash that your customers owe you... automatically!

12/17/2009

Learn how to effectively use the Opportunity Management module inside Infusionsoft

10/15/2009

Learn how to easily create Followup Sequences

10/09/2009

Learn the basics of the automation inside Infusionsoft

09/04/2009

Learn how to create your landing pages and connect them with your Infusionsoft application

07/28/2009

Learn how to Fix Your Followup Failure

01/07/2009

Wanna know how to make your webforms look good. Check out this webinar for some really cool tips and tricks.

01/07/2009

Learn how to implement marketing campaigns in your business and make them effective

01/07/2009

Part 2 of the series

01/07/2009

Did you know there were 5 ways to do it? Watch the webinar and find out which one (or ones) will work best for you...

01/07/2009

Learn how to create notes, search for contacts, and do all the other cool stuff you can do with the Customer Relationship Management functionality inside Infusionsoft

01/07/2009

Learn how to leverage the Opportunity module inside Infusionsoft to take your sales process to new levels

01/07/2009

Use Note Templates and Activity Completion Scenarios to automate your internal processes inside Infusionsoft. Trust me - you're gonna love this one...

01/07/2009

Want to increase your ROI? Checkout this call to see how you can use ultra targeted searches to narrow down your list to find the people that will be perfect candidates for your next marketing broadcast...